--- title: "Turning Data into Dollars: Securing Your Ideal Budget" description: Discover how The College of Wooster's VP for Enrollment Management uses data analytics to enhance funding requests and strategically invest in enrollment opportunities. 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Hear how The College of Wooster’s VP for Enrollment Management, Jason McGrath, hit the ground running in a brand-new role by taking an analytical approach and leveraging data to quickly understand his institution’s students, markets and where the biggest opportunities exist.  Plus, MARKETview’s Alex White introduces how groundbreaking prospect data gives you an earlier understanding of the students who matter most to your success for more strategic enrollment investments. ### Just want to see the slides? 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